Multinational Fashion and Sportswear Company – High Growth Creative Brand
Reporting to the Marketing Director, you will develop and strategize marketing plan for the brand to achieve business and growth objectives. You will manage marketing budgets and overlook all activities including advertising, PR, sport marketing and retail marketing. Furthermore, you will undertake and manage marketing research and competitive analysis and monitor and track results of key marketing initiatives and product ranges. You will work closely with regional office and the headquarter in relation to brand image communication and brand evolution guidelines.
Degree qualified in Marketing or related discipline, you will have a minimum 6 years experience in brand management of global consumer goods brand. You will be experienced across both brand management and event/PR management. You are a sports enthusiast and have sound knowledge of sports product marketing. Fluency in English and Cantonese will be required in this role.